Modernizing Medicine Reaches 550 Practices & Adds a Top Dermatology and Skin Cancer Center to Its Customer Roster

BOCA RATON, FL, July 31, 2012– Modernizing Medicine, the creator of the Electronic Medical Assistant™ (EMA), a cloud-based specialty-specific EMR application, announced today that it is now integrated in more than 550 healthcare practices across the country, solidifying it as a strong contender in the EMR space.

In 2010, serial entrepreneur Dan Cane and dermatologist Michael Sherling co-founded Modernizing Medicine. Together the pair developed the company’s flagship product, EMA. The speciality-specific EMR adapts to each healthcare providers’ unique style of practice, and integrates seamlessly into the practice’s workflow. EMA is available as a native iPad application and from any web-enabled Mac or PC. EMA’s touch-based system virtually eliminates the need for a keyboard and saves valuable time by scribing notes, electronically prescribing, and automating lab requisition forms and results, and so much more.

In less than 18 months of sales, Modernizing Medicine has captured over 10% of the dermatology market in the United States. The company has grown to 75 employees and has secured a number of prestigious awards, including the number one spot in the South Florida Business Journal’s Fastest Growing Companies ‘Fast 50′ list. EMA has achieved certification as a Complete EHR by the Certification Commission for Health Information Technology (CCHIT®) and has earned Surescripts® certification for prescription routing. Today, Modernizing Medicine provides specialty-specific offerings for the dermatology, ophthalmology and optometry markets.

Modernizing Medicine has recently added numerous specialty-specific healthcare practices to its customer roster including the Dermatology and Skin Cancer Center in Leawood, Kansas. The Dermatology and Skin Cancer Center is the largest dermatologic group in the Midwest and is recognized as one of the top treatment centers in the country. The practices’ leaders chose EMA as its EMR over a number of other competitors.

“Before selecting Modernizing Medicine’s EMA, we researched numerous other EMR systems. We choose EMA because we felt that Modernizing Medicine has truly developed an exceptional program that we feel is best suited for a dermatology and dermatologic surgery practice,” said Dr. Glenn Goldstein, Director of the Dermatology and Skin Cancer Center. “EMA is incredibly well thought out and user-friendly. Modernizing Medicine has been with us from sale to implementation and we are truly impressed with all of their support.”

“The Dermatology and Skin Cancer Center is the ideal customer for EMA. With a number of physicians and office staff, EMA makes it easy for all of the practices’ authorized staff to access patient files on the fly and draft up a diagnosis or prescription quickly and efficiently in a collaborative manner,” said James Brooks, Executive Vice President of Sales and Marketing for Modernizing Medicine. “We are excited to be supporting such a prestigious and complex group and look forward to supporting them as they continue to grow.”

Modernizing Medicine plans to launch EMA for the plastics industry in late 2012 and for the orthopedic industry in early 2013.

About Modernizing Medicine
Modernizing Medicine is delivering the next generation of electronic medical records (EMR) technology for the healthcare industry. Our product, Electronic Medical Assistant™ (EMA), is a cloud-based specialty-specific EMR with a tremendous amount of medical content already built-in that saves physicians time. Available as a native iPad application or from any web-enabled Mac or PC, EMA adapts to each provider’s unique style of practice and is designed to interface with over 400 different practice management systems. Today, Modernizing Medicine provides specialty-specific offerings for the dermatology, ophthalmology, and optometry markets, and to more than 500 practices across the country.

For more information, contact:
Betty Yuen-Torres
561-880-2998 x232

Chelsea Boudreaux
408-828-4660

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