Modernizing Medicine: Revolutionizing Healthcare through Cloud-based Electronic Medical Assistant

“The technological developments, over the last few decades, are typically one-sided. I feel that for some reason, the healthcare industry was left behind in the technology uprising,” begins Daniel Cane, CEO and Co-founder of Modernizing Medicine. After revolutionizing the education sector in 2004 by cofounding Blackboard, Cane shifted his focus to healthcare along with his dermatologist Co-founder and Chief Medical Officer, Dr. Michael Sherling, to transform how healthcare information is created, consumed and utilized in order to increase efficiency and improve outcomes. Modernizing Medicine now provides specialty-specific offerings in the dermatology, ophthalmology, orthopedics, otolaryngology and plastic and cosmetic surgery markets and to more than 1,300 physician practices across the country.

“The key challenge is to provide an effective approach to streamline medical data in a structured way,” continues Cane. To overcome this challenge, Modernizing Medicine’s experts created Electronic Medical Assistant (EMA), a cloud-based, specialty-specific electronic medical records (EMR) system with a massive library of built-in medical content, designed to save physicians time. “EMA is a native iPad app which adapts to each provider’s unique style of practice and is designed to interface with hundreds of different practice management systems, saving our client’s time and resources,” explains Cane. Interestingly, at Modernizing Medicine, specialty physicians develop EMA, as Cane and Sherling believe this will help create a superior product.

“Our app anticipates each provider’s method of practice and the system actually gives notifications when a treatment is prescribed, so that it can be cross-checked,” says Cane. Today, Modernizing Medicine is one of the fastest growing providers of specialty- specific EMR software. “Our platform provides an enterprise class application with robust security, effective back-up and tremendous performance for end-user experience,” says Cane. “We focus on unique aspects of saving time and increasing the accuracy of billing and coding which includes CPT and ICD9 and 10 codes for the surgical specialty markets. What makes the surgical specialty market unique is that their requirements and documentation are visual,” clarifies Cane.